https://bellaeger.cargo.site bella eger Mon, 02 Feb 2026 18:08:22 +0000 https://bellaeger.cargo.site en https://bellaeger.cargo.site/index Mon, 02 Sep 2024 21:55:18 +0000 bella eger https://bellaeger.cargo.site/index https://bellaeger.cargo.site/STRONG-ARE-THE-WOMEN-Johnnie-Walker Tue, 17 Dec 2024 21:30:36 +0000 bella eger https://bellaeger.cargo.site/STRONG-ARE-THE-WOMEN-Johnnie-Walker STRONG ARE THE WOMEN Johnnie Walker • AlmapBBDO 2024 In 2024, there are still people trying to dictate to women what to wear, how to behave, what roles to occupy and even what to drink. It was from this reality that the insight for our Johnnie Walker campaign emerged.Inspired by one of the brand's most iconic commercials, The Man Who Walked Around the World, we invited Alice Braga to star in a powerful reinterpretation. We preserved the emblematic long take and elements from the original film, but with a modern and relevant approach, aligned with the product's essence and the brand’s truth. A film that celebrates progress and freedom, reaffirming that the path belongs to those who walk it. Keep Walking. 🏆 Brazilian Creative Club 2025&nbsp;2x MeritEffie Latam 2025 FinalistEffie Brazil 2025&nbsp;BronzePPA 2025 Shortlist <img width="1244" height="700" width_o="1244" height_o="700" data-src="https://freight.cargo.site/t/original/i/56b99a6142f50ba59b7c2af7741d220ffe24121bddde40fd6d5850a519da24f7/ft2.jpg" data-mid="239073228" border="0" src="https://freight.cargo.site/w/1000/i/56b99a6142f50ba59b7c2af7741d220ffe24121bddde40fd6d5850a519da24f7/ft2.jpg" /> <img width="1244" height="700" width_o="1244" height_o="700" data-src="https://freight.cargo.site/t/original/i/31379244888c18978cc01f64c94526434f35ab2c21c3e175a630ea7f5dafffaf/ft1.jpg" data-mid="239073227" border="0" src="https://freight.cargo.site/w/1000/i/31379244888c18978cc01f64c94526434f35ab2c21c3e175a630ea7f5dafffaf/ft1.jpg" /> https://bellaeger.cargo.site/HER-TOUCH-O-Boticario Mon, 02 Feb 2026 18:08:22 +0000 bella eger https://bellaeger.cargo.site/HER-TOUCH-O-Boticario HER TOUCH O Boticário • AlmapBBDO 2025 For millennia, the narrative about pleasure has been shaped by men. Women have been relegated to a supporting role, and their desires are never put first. The result is a pleasure gap: just 50% of women consider themselves satisfied in bed, as opposed to 90% of men. We decided to create our own reference for female pleasure. A book that teaches cis and trans women to touch themselves and discover the most sensitive parts of their own bodies – on their own. Designed to be read one-handed, whether in print or as an ebook, so women can explore themselves as they read.A book designed to be read one-handed, so the other is free to explore the body.🏆 Effie Latam 2025 SilverEffie Brazil 2025 Silver El Ojo 2025 Bronze Brazilian Creative Club 2025 2x Bronze + 1 Merit &nbsp; <img width="1906" height="1072" width_o="1906" height_o="1072" data-src="https://freight.cargo.site/t/original/i/91bf769cd43233ebe8c342fc23bb47fc37983d1a9b5fbc337d22f020153efbc7/livro1.jpeg" data-mid="245954174" border="0" src="https://freight.cargo.site/w/1000/i/91bf769cd43233ebe8c342fc23bb47fc37983d1a9b5fbc337d22f020153efbc7/livro1.jpeg" /> <img width="5000" height="3334" width_o="5000" height_o="3334" data-src="https://freight.cargo.site/t/original/i/221eaf31052dc161d21d914f5fb75b063fa65fca71e810aee453a74d28e741cb/01.-TRATADA_0003.png" data-mid="244331835" border="0" src="https://freight.cargo.site/w/1000/i/221eaf31052dc161d21d914f5fb75b063fa65fca71e810aee453a74d28e741cb/01.-TRATADA_0003.png" /><img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/2a90fdd8c5c1c492e395255c7c10334be27264afdeb9e9fa35db3ad079997669/livrogif.gif" data-mid="245954222" border="0" src="https://freight.cargo.site/w/800/i/2a90fdd8c5c1c492e395255c7c10334be27264afdeb9e9fa35db3ad079997669/livrogif.gif" /><img width="1998" height="1217" width_o="1998" height_o="1217" data-src="https://freight.cargo.site/t/original/i/1e8b02fd61d54798f5dfb6c1df14279aae904c6ca0ee3957a65d7fbbc48f177a/livro-2.jpeg" data-mid="245954200" border="0" src="https://freight.cargo.site/w/1000/i/1e8b02fd61d54798f5dfb6c1df14279aae904c6ca0ee3957a65d7fbbc48f177a/livro-2.jpeg" /> <img width="2560" height="1810" width_o="2560" height_o="1810" data-src="https://freight.cargo.site/t/original/i/d1e206853d0197ee92cdcdb87b204fa1982cdcf4c4ac8255fd3a9e3ec3ced053/CONTO5.png" data-mid="244331834" border="0" src="https://freight.cargo.site/w/1000/i/d1e206853d0197ee92cdcdb87b204fa1982cdcf4c4ac8255fd3a9e3ec3ced053/CONTO5.png" /> <img width="2560" height="1810" width_o="2560" height_o="1810" data-src="https://freight.cargo.site/t/original/i/0dfd26e7588e097f73c082cdfa9192413558335bd35d85a771e7c9b9a478de46/CONTO3.png" data-mid="244331832" border="0" src="https://freight.cargo.site/w/1000/i/0dfd26e7588e097f73c082cdfa9192413558335bd35d85a771e7c9b9a478de46/CONTO3.png" /> <img width="2560" height="1810" width_o="2560" height_o="1810" data-src="https://freight.cargo.site/t/original/i/c05221cd2f81020084df822417f162833ccc9627222865d2438d623326a77b2b/CONTO1.png" data-mid="244331830" border="0" src="https://freight.cargo.site/w/1000/i/c05221cd2f81020084df822417f162833ccc9627222865d2438d623326a77b2b/CONTO1.png" /> <img width="2560" height="1810" width_o="2560" height_o="1810" data-src="https://freight.cargo.site/t/original/i/b8e2aa1eabdf60ab0f14305413017a29276c71cccc945465d92b31cb27afc507/CONTO2.png" data-mid="244331831" border="0" src="https://freight.cargo.site/w/1000/i/b8e2aa1eabdf60ab0f14305413017a29276c71cccc945465d92b31cb27afc507/CONTO2.png" /> <img width="2560" height="1810" width_o="2560" height_o="1810" data-src="https://freight.cargo.site/t/original/i/36cdb316ae41ee0ade7039918294b6656daad33706d07816c69f2f4e5bc414fc/CONTO4.png" data-mid="244331833" border="0" src="https://freight.cargo.site/w/1000/i/36cdb316ae41ee0ade7039918294b6656daad33706d07816c69f2f4e5bc414fc/CONTO4.png" /> https://bellaeger.cargo.site/IF-I-OWNED-THIS-STREET-Uber Tue, 17 Jun 2025 17:11:38 +0000 bella eger https://bellaeger.cargo.site/IF-I-OWNED-THIS-STREET-Uber IF I OWNED THIS STREET Uber • Wieden+Kennedy São Paulo 2025 “If This Street Were Mine,” originally “Se Essa Rua Fosse Minha,” is a classic lullaby known by everyone in Brazil.&nbsp; And now it has been reimagined as the adapted soundtrack of Uber Moto’s campaign, telling the story of those who use Uber Moto across the city in pursuit of their dreams. https://bellaeger.cargo.site/BEAUTY-POSTERS-Vult Mon, 02 Sep 2024 21:55:19 +0000 bella eger https://bellaeger.cargo.site/BEAUTY-POSTERS-Vult BEAUTY POSTERS Vult • AlmapBBDO 2024 Many brazilian beauty salons have walls full of posters with foreign models instead of Brazilian women.Vult, the brand that most understands brazilian beauty, and G10 Favelas, one of the largest brazilian NGOs, came together to put an end to this problem.We did a photoshoot with real women, from the brazilian favela. And with that, we created new posters to highlight the beauty of brazilian women.The posters transformed the walls of more than 400 beauty salons on the brazilian favela. The time has come to redefine the standard of beauty for brazilian women. One poster at a time. 🏆 Effie Brazil 2025 Bronze Effie Latam 2025 Shortlist MMA SMARTIES 2024 Silver <img width="2646" height="1542" width_o="2646" height_o="1542" data-src="https://freight.cargo.site/t/original/i/2107f90b87b2a3b2812e1a6f52e7d6fc059ab5d75a9ba03c1abf826952da157a/Captura-de-Tela-2024-12-04-as-01.29.05.png" data-mid="222847002" border="0" src="https://freight.cargo.site/w/1000/i/2107f90b87b2a3b2812e1a6f52e7d6fc059ab5d75a9ba03c1abf826952da157a/Captura-de-Tela-2024-12-04-as-01.29.05.png" /><img width="1754" height="1014" width_o="1754" height_o="1014" data-src="https://freight.cargo.site/t/original/i/1d9ce23b6c7d8720f45a42798dfe9fa5536ea40936acbf06e3a02a892f1cca19/Captura-de-Tela-2024-12-10-as-22.18.07.png" data-mid="223191674" border="0" src="https://freight.cargo.site/w/1000/i/1d9ce23b6c7d8720f45a42798dfe9fa5536ea40936acbf06e3a02a892f1cca19/Captura-de-Tela-2024-12-10-as-22.18.07.png" /> https://bellaeger.cargo.site/THE-CARNIVAL-SWAP-Vult Mon, 02 Sep 2024 21:55:19 +0000 bella eger https://bellaeger.cargo.site/THE-CARNIVAL-SWAP-Vult THE CARNIVAL SWAP &nbsp; Vult • AlmapBBDO 2024 As a brand dedicated to supporting women in all walks of life, Vult had to help change things. And we started by changing our sponsorship. We dropped one of the biggest, most famous samba schools in Brazil and started sponsoring one nobody’d ever heard of: the world’s first all-female samba school, TPM.We gave them the media spotlight they needed, by invading the commercial break of the biggest samba broadcast in the world. And that’s when the coverage changed completely –finally turning the media’s attention to the women who make Carnival, from the seamstresses to the drummers. 🏆 Effie Brazil 2025 Bronze Effie Latam 2024 2x shortlist Effie Brazil 2024 2x shortlist <img width="4096" height="2732" width_o="4096" height_o="2732" data-src="https://freight.cargo.site/t/original/i/a78eae9440eedcac1e333282e4514bdfb5bc996aef181c2f44132ba1dffd9963/VULT-0117.jpg" data-mid="223191214" border="0" src="https://freight.cargo.site/w/1000/i/a78eae9440eedcac1e333282e4514bdfb5bc996aef181c2f44132ba1dffd9963/VULT-0117.jpg" /> https://bellaeger.cargo.site/THE-PERFECT-TOSTITOS-PepsiCo Mon, 02 Sep 2024 21:55:20 +0000 bella eger https://bellaeger.cargo.site/THE-PERFECT-TOSTITOS-PepsiCo THE PERFECT TOSTITOS Tostitos • AlmapBBDO 2024 Some products revolutionize the way we live. And no, Tostitos is not one of them.But when Tostitos arrived in Brazil, we needed to make it clear that it wasn't just any tortilla — it was a dip snack specially made not to break or soften with sauces. So, with a touch of humor, we revived the classic '80s infomercials that used to advertise everyday products as revolutionary. <img width="1284" height="1926" width_o="1284" height_o="1926" data-src="https://freight.cargo.site/t/original/i/aed4b1b32fabf2348319964aedbc2a85f2c0a9a29adf07c70db7b46f78e22b26/GIF-Nacho-5.gif" data-mid="222869386" border="0" data-scale="90" src="https://freight.cargo.site/w/1000/i/aed4b1b32fabf2348319964aedbc2a85f2c0a9a29adf07c70db7b46f78e22b26/GIF-Nacho-5.gif" /> <img width="1334" height="2000" width_o="1334" height_o="2000" data-src="https://freight.cargo.site/t/original/i/27fa1a5bd7f5f7ff6ca78cad7b56731a2a7c917870747c596e585b1be91949ef/Sugestao-GIF.gif" data-mid="222869388" border="0" data-scale="90" src="https://freight.cargo.site/w/1000/i/27fa1a5bd7f5f7ff6ca78cad7b56731a2a7c917870747c596e585b1be91949ef/Sugestao-GIF.gif" /> <img width="1000" height="1500" width_o="1000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/d8b9d3fe24ca2b075b7ae7bfcbe709272903a7c8dc255dbac4d521951bd34249/Guacamole-GIF.gif" data-mid="222869387" border="0" data-scale="90" src="https://freight.cargo.site/w/1000/i/d8b9d3fe24ca2b075b7ae7bfcbe709272903a7c8dc255dbac4d521951bd34249/Guacamole-GIF.gif" /> https://bellaeger.cargo.site/A-NEW-ENDING-Vult Mon, 02 Sep 2024 21:55:20 +0000 bella eger https://bellaeger.cargo.site/A-NEW-ENDING-Vult A NEW ENDING Vult•AlmapBBDO 2023 After Nayara Justino, being chosen as the muse of Carnival on the largest broadcaster in Brazil. The model was surprised by numerous racist and malicious comments. At the time, the broadcaster did not issue any statement and just fired Nayara. This story could not end like this. Vult, in 2023, took the model to return to a prominent place in Sapucaí, bringing a message of pride and resistance. Nayara then appeared prominently live on the programming of the same network that fired her years ago. 🏆 Effie Latam 2023 Bronze Effie Brazil 2024 SilverEffie Brazil 2025 BronzeEffie Latam 2024 2x shortlist <img width="1746" height="648" width_o="1746" height_o="648" data-src="https://freight.cargo.site/t/original/i/69b66bc94bf38b2adc25a6a214366ce3f7a8b4479ad8e94720ca3c824fda2d1e/Captura-de-Tela-2024-12-10-as-22.34.43.png" data-mid="223192986" border="0" src="https://freight.cargo.site/w/1000/i/69b66bc94bf38b2adc25a6a214366ce3f7a8b4479ad8e94720ca3c824fda2d1e/Captura-de-Tela-2024-12-10-as-22.34.43.png" /> https://bellaeger.cargo.site/I-PLAY-BETTER-ALONGSIDE-YOU-Grupo-Boticario Mon, 02 Sep 2024 21:55:19 +0000 bella eger https://bellaeger.cargo.site/I-PLAY-BETTER-ALONGSIDE-YOU-Grupo-Boticario #IPlayBetter AlongsideYou Boticário Group • SoWhat 2019 In Brazil, the entire country stops to watch Brazil’s World Cup matches — but only for the men’s team. Until we change that, when Grupo Boticário launched the #ComVocêEuJogoMelhor (#IPlayBetterAlongsideYou) movement. The initiative paused the company’s operations to support and cheer for Brazil’s women’s team during the 2019 FIFA World Cup, joined by 150 other companies, including Booking.com, L’Oréal Brasil, and even Grupo Boticário’s biggest competitor, Unilever. 🏆 El Ojo 2019 Gold and silver ONU Mujeres 2019 Silver <img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/de8216a1c7299e93c2da8c87377505fd11f85c0f6d63c6699fd7c05b76ba14a4/post6.png" data-mid="217422711" border="0" src="https://freight.cargo.site/w/500/i/de8216a1c7299e93c2da8c87377505fd11f85c0f6d63c6699fd7c05b76ba14a4/post6.png" /> <img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/71373c531ba397312943b4ab365a8e1d68a8946b6c792561e1e69c5bc976464b/post7.png" data-mid="217422712" border="0" src="https://freight.cargo.site/w/500/i/71373c531ba397312943b4ab365a8e1d68a8946b6c792561e1e69c5bc976464b/post7.png" /> <img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/d2f7889a4e10366942c26398dcd47d5fe1bb77ebe963eabea85a94854e4d2b30/post3.png" data-mid="217422709" border="0" src="https://freight.cargo.site/w/500/i/d2f7889a4e10366942c26398dcd47d5fe1bb77ebe963eabea85a94854e4d2b30/post3.png" /> <img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/df49b399e8d9485a2a29b6aa8350125d2af409dc26d07b914e44e04021a9abd1/post8.png" data-mid="217422713" border="0" src="https://freight.cargo.site/w/500/i/df49b399e8d9485a2a29b6aa8350125d2af409dc26d07b914e44e04021a9abd1/post8.png" /> <img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/1980e2579b49134de21608f715b7adea11ebb355f0620b19c013675e61717d8b/posrt4.png" data-mid="217422706" border="0" src="https://freight.cargo.site/w/500/i/1980e2579b49134de21608f715b7adea11ebb355f0620b19c013675e61717d8b/posrt4.png" /><img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/ac7c6c28005682c0ee138189bd5e54a04a60dc1d3301de514fb4ecbc998c1858/post1.png" data-mid="217422707" border="0" src="https://freight.cargo.site/w/500/i/ac7c6c28005682c0ee138189bd5e54a04a60dc1d3301de514fb4ecbc998c1858/post1.png" /> <img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/e4dabdc0cefefdff0e143431dfd490ddaa7e188ab6eb72a31eea36b860698146/post2.png" data-mid="217422708" border="0" src="https://freight.cargo.site/w/500/i/e4dabdc0cefefdff0e143431dfd490ddaa7e188ab6eb72a31eea36b860698146/post2.png" /><img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/e56d8cef728f8879bc7cc72f9063cbafa49ed0b8214fd4d6034ce1dba1deb084/post10.png" data-mid="217422716" border="0" src="https://freight.cargo.site/w/500/i/e56d8cef728f8879bc7cc72f9063cbafa49ed0b8214fd4d6034ce1dba1deb084/post10.png" /> <img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/f92af6f152c77d87660a72d8bf6f125827a225dca3c6f4e06b9c7dd31c198881/post5.png" data-mid="217422710" border="0" src="https://freight.cargo.site/w/500/i/f92af6f152c77d87660a72d8bf6f125827a225dca3c6f4e06b9c7dd31c198881/post5.png" /><img width="500" height="500" width_o="500" height_o="500" data-src="https://freight.cargo.site/t/original/i/0fbeb06b500e2ce34bd8d830a407ead87fbd21cbe199fbfd212a1bdf06b90a9b/post9.png" data-mid="217422715" border="0" src="https://freight.cargo.site/w/500/i/0fbeb06b500e2ce34bd8d830a407ead87fbd21cbe199fbfd212a1bdf06b90a9b/post9.png" /> https://bellaeger.cargo.site/CHERRY-EFFECT-O-Boticario Tue, 03 Sep 2024 14:29:18 +0000 bella eger https://bellaeger.cargo.site/CHERRY-EFFECT-O-Boticario CHERRY EFFECT O Boticátio • AlmapBBDO 2024 Why do self-care campaigns always need to be delicate? The new NativaSPA Cherry Rouge, from the largest Brazilian beauty brand, O Boticário, brings the delicacy of cherry with a powerful and explosive sexy fragrance designed for nighttime use. So, we brought this explosion to a film that exudes sensuality and elegance. After all, taking care of yourself is also about knowing and displaying your power. <img width="1920" height="940" width_o="1920" height_o="940" data-src="https://freight.cargo.site/t/original/i/1ef5b26de63b4f52ea240830ade38a12b847e0a5b7aed55d93eee5060ae6c596/Image-22d2cf59-48fc-425b-ba73-adbd1c37cfd3.gif" data-mid="223193314" border="0" src="https://freight.cargo.site/w/1000/i/1ef5b26de63b4f52ea240830ade38a12b847e0a5b7aed55d93eee5060ae6c596/Image-22d2cf59-48fc-425b-ba73-adbd1c37cfd3.gif" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/dae438e16b3de2ee8222262105725d4a163ddbccf81d3500b5a94856478af9a7/Efeito-Cereja.png" data-mid="223193319" border="0" src="https://freight.cargo.site/w/1000/i/dae438e16b3de2ee8222262105725d4a163ddbccf81d3500b5a94856478af9a7/Efeito-Cereja.png" />